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Proof from real campaigns

Results from our HVAC work, and what transfers to a combined shop

Every result below is from our HVAC work, named and linked to the live site. None is a plumbing result. Each one is here because it shows a method a plumbing-and-HVAC shop can use.

Written by Ali Sedighi, MBALast updated:

These are results from our HVAC work. Each one names the client and links the live website, so you can check it. We have chosen the ones that teach something useful to a shop running plumbing and heating together, and for each we say plainly what transfers and what doesn't. The full list is on HVAC.Agency's case studies page.

  • A gas-boiler division built for CANRO Heat

    GasBoilers.ca

    • 26+ BC communities served
    • 5.0★ from 76+ Google reviews

    Result from our HVAC work

  • 250% lead growth

    CanroHeat.ca

    Result from our HVAC work

  • 400% organic traffic growth in 12 months

    Roma Heating & Cooling

    Result from our HVAC work

  • 3× leads in 90 days

    BCWide.ca

    Result from our HVAC work

  • 850+ SEO articles

    HeatLand

    • 300% lead increase in 6 months

    Result from our HVAC work

All case studies on HVAC.Agency

GasBoilers.ca: when a service line gets its own brand

The result: CANRO Heat's boiler work was given its own home at GasBoilers.ca, a gas-boiler division. Its service list covers 26+ BC communities, with 5.0★ from 76+ Google reviews.

Why it matters to you: every combined shop eventually asks whether one trade or one service line deserves a separate brand. GasBoilers.ca is an example of a heating company answering yes for one specialised line, boilers, with a site and profile devoted to it.

What transfers: the decision process. A dedicated brand earned its place here because it focused on one clearly defined kind of work across a wide service area. For most combined shops the answer is still one brand, as our one brand, two trades service explains, but this shows the conditions under which a division makes sense.

What doesn't: the review count and the communities served belong to GasBoilers.ca. Your numbers start from your own base.

CanroHeat.ca: lead growth on the main brand

The result: CanroHeat.ca reached 250% lead growth.

Why it matters to you: CanroHeat.ca is CANRO Heat's main website, and GasBoilers.ca is the boiler division built for the same company. Read together, they show one business running a main brand and a specialist brand at the same time.

What transfers: keeping the main brand's work going while a specialist line grows. In a combined shop, the equivalent is making sure the plumbing side's marketing doesn't stall while you build up heating, or the other way round. That's the heart of seasonal demand balancing.

Roma Heating & Cooling: organic search over a year

The result: Roma Heating & Cooling grew organic traffic 400% in 12 months.

Why it matters to you: organic search is where service-line pages earn their keep. A year is a realistic window for that kind of growth to show.

What transfers: the patience and the structure. A page for each job customers search for, built and improved steadily over a year, is the approach in our service-line pages service. For a combined shop, it means twice the number of job types and twice the chance to be found.

BCWide.ca: a fast start

The result: BCWide.ca reached 3× leads in 90 days.

Why it matters to you: owners reasonably want to see movement within a quarter, not just a promise about next year.

What transfers: quick wins are usually found in what you already have: a cleaned-up Google profile, campaigns pointed at the right pages, and calls actually answered. For a combined shop, the fastest win is often your own customer list, covered under cross-selling.

HeatLand: content at scale

The result: HeatLand published 850+ SEO articles and saw a 300% lead increase in 6 months.

Why it matters to you: helpful content answers the questions customers ask before they call. Two trades means two sets of questions, and a lot of shared ones about the mechanical room.

What transfers: answering real customer questions consistently. What doesn't: the volume. Most combined shops don't need 850 articles; they need the 30 or 40 that match their most profitable jobs.

How to read any agency's results

Whoever you hire, ask four questions about each case study:

  1. Is the client named, and can I visit the site? If not, treat it as a story.
  2. What was measured? Traffic, leads and ROI are different things.
  3. Over what period? A result in 90 days and one over 12 months mean different things.
  4. Is it the same kind of business? Ours are heating and cooling companies. We say so.

To talk about what a realistic first year looks like for your shop, see pricing or contact us.

Frequently asked questions

Why don't you show plumbing results?

Because the published results we can stand behind are from heating and cooling companies. We'd rather show real HVAC numbers clearly labelled than invent plumbing ones. Once combined-shop clients agree in writing, their results can be added.

Can I expect the same numbers?

No one can promise that. Your market, competition, job mix, crew size and starting point all differ. The results show what the method has achieved for named companies, not a forecast for yours.

Where can I see more case studies?

HVAC.Agency keeps the full list of case studies at hvac.agency/case-studies. Each one links to the client's live website so you can look for yourself.